'Incense line debuts as a focus for tranquility and innovation': Houseplant and Ripple Home unveil their incense assortment
In a modern take on a traditional ritual, Houseplant and Ripple Home have joined forces to reimagine incense for contemporary living. The collaboration, set to launch on September 18th, aims to reshape the way scent is experienced, positioning incense as the centerpiece of relaxation and creativity.
The Ripple x Houseplant collection includes four distinctive scents: Sweet Herb, Old Money Leather, Baked Goods, and Rich Pine. Each incense droplet provides a mini aromatic experience, lasting for 10 minutes, offering moments of pause and creativity that align with both brands' ethos of mindful, elevated everyday experiences.
Seth Rogen, co-founder of Houseplant, expresses his enthusiasm for the collaboration, stating that the products offer both aesthetic appeal and aromatic experiences. Ripple Home co-founders Sam & Lucie Beecham share a similar passion for creating immersive experiences that celebrate detail and craftsmanship.
The Ash & Scent Set, part of the collaboration, comprises a hand-carved marble incense tray and 64 incense droplets. A separate box of 48 incense droplets is also available.
Seth Rogen describes the collaboration as a 'natural meeting of minds', while Sam Beecham, who is also a co-founder of Ripple Home, focuses on homeownership solutions, further expanding the portfolio of the UK-based company, which includes zero-nic puffing devices and reed diffusers.
The Ripple x Houseplant collection is exclusive to therippleco.com, houseplant.com, and select global retailers. The collaboration continues to position incense as a transformative element in modern living, breathing new life and transforming day-to-day lifestyle, according to Ripple Home's mission statement.
